Features
Why data is key
Leveraging from data about your audience will ensure your venue is running at maximum efficiency.
How to write a great strategic plan
Harnessing a creative vision into a workable strategic model needs acute thinking, skillful writing and huge commitment.
How tech is disrupting the art world
Technology makes everyone a creative with a distribution network so where does that leave the professionals?
Children's TV: pride, pressure and prospects
Crisis in children's television? A new book covers the production dilemmas and the policy swamp.
Untangling the enigma of audiences choices
You already know the demography of your audiences but do you understand why it is skewed? The equation is complex.
Forget passion – unpaid work keeps fringe festivals afloat
Fringe Festivals have powerful positive economic impacts for cities but not so often so the performers who make them.
Making a pact with the devil
Coal corporations, oil companies and casinos have money to spend on the arts. Should you steer clear or mine their…
Consolidated evidence shows value of the arts
Multiple studies prove the arts improve health, education and economic outcomes, a review of 90 research projects has shown.
Plugging the gaps in arts value research
Despite more than 500 studies, reviewers say better research is needed to convince policy-makers that strong arts activity generates happier,…
Goal setting for creative businesses
Effective goal-setting takes more skill, discipline and self-awareness than simply following your dreams and expecting the universe to deliver.